THE BRIEF:  The Managing Director of Consumer Health at Mundipharma has been given the mammoth task of setting up a whole division from scratch. Tasked with aggressive growth targets, Mundipharma Consumer Health brought The Brand Architect in early as a nimble, fast moving business development partner.
THE WORK: On the hunt for new and innovative ways to grow, Mundipharma regularly engages The Brand Architect to work on everything from acquisitions to export market development, design, copywriting and as a general external marketing resource.