MJD ExecutiveThe Brand Architect2021-03-25T09:58:14+11:00
Client's Challenge
MJD Executive is a boutique Recruitment Agency based in Sydney & Melbourne renowned for offering invaluable insight and real market knowledge. Passionate about providing unrivalled levels of service and networked with the best Executive Assistants, Personal Assistants, Legal Secretaries/Assistants & other Office Support Professionals. They engaged with us as they were not getting results from their investment in marketing and wanted to get a fresh look at it.
Solution
To begin with their main objective was to drive leads from businesses looking to hire in the roles they were experts in sourcing for. They were looking to use SEO and Google Ads to drive business leads in. We started working with them to set up a 6 month strategy to drive organic leads into their business, by defining the keywords to target and how we were going to drive ranking, along with how we were going to invest in growing their domain authority over time, so that Google ranks them organically. We also worked on a standard Google Ads strategy to ensure the maximum quality leads into the business along with the lowest cost per lead.