Silent ArrowThe Brand Architect2021-09-01T17:44:39+10:00
Facebook Advertising is their core marketing channel and more recently we introduced and integrated approach leveraging the Google Shopping channel. Facebook continues to drive on average 5 x ROAS but at times scaling to over 9 x ROAS! These outcomes are a result of a highly strategic scaled ads strategy, coupled with a strong brand identity.
Client's Challenge
Silent Arrow were a relatively young company when we first began working with them. The owner was challenged with two businesses and wanted to create a strong brand identity and drive a successful and profitable business, staying true to their values.Solution
From a strategic perspective, we worked monthly with Silent Arrow on various strategic challenges including initially brand positioning and tone of voice. Early on in the relationship, we identified the opportunity that Facebook Ads could play in creating brand equity, engaging new audiences and ultimately converting.Facebook Advertising is their core marketing channel and more recently we introduced and integrated approach leveraging the Google Shopping channel. Facebook continues to drive on average 5 x ROAS but at times scaling to over 9 x ROAS! These outcomes are a result of a highly strategic scaled ads strategy, coupled with a strong brand identity.
