Tax StoreThe Brand Architect2023-05-12T14:35:22+10:00
Client's Challenge
Tax Store Australia has been running Google Ads for many years to attract potential buyers of their Franchises. Over the years they have had some successes and some challenges. In more recent times the account has not been running as they would like it to and so they approached us.
Solution
Initially we started with taking on their Google Ads Management and worked on fixing and stabilising the account. We also needed to work with the team to reset up their tracking which was double counting leads. To optimise we started by analysing past performance, using key search terms and demand forecasting to identify the opportunity and worked with them to suggest improvements to their website to drive a better conversion rate. They were happy with the service levels and results they were seeing from this and subsequently asked us to take on their Facebook Ads management. We look forward to helping them continue to grow!